Business Data Analytics

Every business uses data and analytics to make decisions. In every field, knowledge of data analytics provides greater opportunities for employment and advancement.  

Washburn University’s major in Data Analytics offers the business data analytics knowledge and skills employers are seeking. The program provides students with the skill sets needed to transform big data into information for data-driven decision making.

Why Choose Data Analytics?

The program provides you with the skills to complete a big data project. Moving from data to insights requires gathering, assessing and processing data using a wide range of analysis techniques to inform fact-based decision making. In the Data Analytics in Practice (DA 478) capstone course, students apply the knowledge gained in the program to complete a real-world data project. 

Student in class

Career Opportunities in Data Analytics

As data analysis is done in every industry and across all disciplines, the Data Analytics major is a great way to expand your value and distinguish yourself in any other business field. Demand is extremely high for Data Analytics graduates regionally, nationally and globally. The Bureau of Labor Statistics projects the job outlook through 2028 to increase by 20 percent.  Positions with salaries averaging $64,500 are in demand in accounting, government, finance, healthcare, insurance, manufacturing, technology and energy institutions across the region. Local companies and companies in the Kansas City area are looking for employees as well as interns with data analytic skills.

Required Coursework in Data Analytics:

  • DA348 Data Discovery & Management
  • DA358 Data Methods & Warehousing
  • DA368 Data Mining & Modeling
  • DA478 Data Analytics in Practice

Freshmen and students new to the School of Business should visit with Stacy Woltje initially for help in determining their degree track. Sophomores, juniors and seniors may choose a faculty member advisor.  Regularly working with your advisor ensures the best use of elective courses and the quickest most efficient route to graduation.
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