Gene C. Wunder

Dr. Wunder is an Associate Professor of Marketing at the Washburn University School of Business. He received his B.B.A. from the University of Iowa, his M.B.A. from the University of Missouri, and his Ph.D. from the University of Arkansas. He joined the Washburn University faculty in 1991, and teaches courses at the undergraduate and M.B.A. levels. Dr. Wunder served as the Associate Dean of the School of Business from 1993 until 1998.

He served as the Executive Director of the Georgia Society for Healthcare Planning and Marketing (GSHPM) from 1988 until 1992. Dr. Wunder also served two terms as president of the Business and Health Administration Association (BHAA) and is a past president of the Marketing Management Association (MMA). He has published in the Journal of Marketing Research Society, Real Estate Issues, The Mid American Journal of Business, and the Journal of the American Dental Association. He also regularly presents papers at regional, national, and international conferences. His research interests include healthcare marketing and management issues. Dr. Wunder has served as a review editor for numerous business and marketing textbooks.

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