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Creative Advertising Concentration

Creative Advertising Degree Plan

MM 100 Introduction to Mass Media (3)
MM 199 Media Bootcamp (3)
MM 202 Creative Media Writing (3)
 MM 300 Mass Media Law (3)
MM 321 Visual Communication (3)
MM 352 Advertising I (3)
MM 400 Media Literacy (3)
MM 415 Promotions Writing (3)
MM 432 Advertising II (3)
MM 425 Creative Strategies in Advertising (3)
MM 494 Internship (2)
MM 499 Career Development & Digital Portfolio (2)
Department Electives (6)

Total hours for a major with this concentration = 40

Recommended Minors
Electronic Art, Business or Psychology

Creative Advertising major map

For a complete description of the individual classes, go to the course catalog at:

Academic Catalog

(Note, this link opens a pdf file of the entire undergraduate catalog in a new window.  When it opens, if you click on the ribbon icon in the upper right corner, it will open a page index.  If you click on any of the arrows, it will open a sub-menu for that section.  If you click on College of Arts and Sciences, you can then scroll down to the Mass Media Department and click on that link to open the course listing for Mass Media.)

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